Columbus, Ohio

Challenge

To bring Rally in the Alley, a long-lost Columbus tradition, back to the newly renovated Pearl Alley in downtown Columbus (and throw a really awesome party).

Execution

On June 16th, 2016 a beloved tradition returned to downtown columbus for the first time in 26 years! Rally in the Alley back in the day was an all day event fueled by live music and cold beer. We decided to stay true to the original by partnering with local breweries, bands and food trucks to show Columbus a good time!

Everyone had so much fun in June that we decided to Rally on a monthly basis throughout Summer 2016.  RhinegeistLand Grant Brewing, and North High Brewing were on hand slinging their best brews with part of all sales directly benefitting CD102.5 For the Kids. Hungry party-goers were able to enjoy local favorites like Hai Poke, DareDevil Dogs, and Paddy Wagon.  Each partner added to the unique downtown experience, while local bands kept the party going by rocking covers of everyone’s favorite hits.

Big thank you to Councilman Shannon Hardin and the rest of Columbus for helping us officially bring Rally in the Alley to Columbus again! 

Check out the videos from 2016 and we'll be back in 2017!