CivitasNow x Pabst Blue Ribbon

Freaky Friday

Columbus, Ohio

CivitasNow x Pabst Blue Ribbon

Freaky Friday

Columbus, Ohio

CivitasNow x Pabst Blue Ribbon

Freaky Friday

Columbus, Ohio

CivitasNow x Pabst Blue Ribbon

Freaky Friday

Columbus, Ohio

Community Built

In partnership with Pabst Blue Ribbon, we opened the doors to CivitasNow HQ and threw a party to celebrate the culture of art and collaboration that Columbus is famous for. Let’s just say that things got... freaky.

About the Project

On the eve of Columbus School of Art & Design’s annual fashion show, we wanted to give students an unofficial after party to celebrate the end of their school year and let their freak flags fly. We filled our space with weird and wonderful elements inspired by outer space, artists and of course plenty of PBR. Out of this world projections filled every wall inside while alumni live-painted a 30ft intergalactic mural on the patio. To top off the experience, DJ RPHicks kept the tunes bumping all night and a box truck was outfitted with PBR elements for the ultimate  VIP experience.

The night was an overwhelming success. Hundreds of students, friends and strangers drank more than 400 PBR’s and created countless freaky, photo-worthy moments!

Services

Sponsorship Activation

Talent Sourcing/Management

PR Stunts

Community Impact

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A common purpose, and sense of community. At the present time or moment.